We've been fans of British shoemakers Loake for many years and we've regularly called upon their fine, British craftsmanship for many of our seasonal campaigns... our favourite is the Dark Brown Bedale boot, FYI.
In addition to their classic style and comfort, we're also fond of the brand's devotion to quality, tradition and history, we like to think we share the same values here at R&E HQ! Set up in 1880 - they first moved to their factory Wood Street in 1894, where, impressively, it can still be found today.
During the First World War, Loake's contribution to the war effort included the manufacture of Terrain boots, Convalescent boots and Despatch Riders boots for the British army. In the Second World War Loake produced footwear for the forces, both Naval and RAF officers. At its peak, 2,500 pairs of screwed and stitched boots a week were made for the troops.
As such, it was a pleasure to spot two of our favourite bloggers, David Evans (AKA Grey Fox) and John Jarrett (Individualism) in their latest marketing creative "We Are Loake". John teamed his Dawson polished leather brogues in Burgundy with the R&E Cord Artisan Jacket and matching Tommy Utility Cords and we think it makes for a pretty great combination! You can get the look here.
This week, we caught up with John to find out his thoughts on British craftmanship and why they should be cherished and here's what he had to say...
"Authentic British brands make for the best wardrobe staples, pieces that have history and just like history, pieces that can stand the test of time. To buy in to part of that story is a very special feeling.
What I love about Realm & Empire is the brand's aim to educate their audience on British history as well as keeping its collections current and modern with updated silhouettes and print variations.
Whilst the idea of buying shoes from more commercial high street stores sounds great cost-wise, in terms of craftmanship; you'll never experience the same feeling in a pair of Loake's, living and wearing them in over the years, you'll almost see them as part of the family!"